Module II·Article I·~1 min read

Basic Approaches

Investment Strategies

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Basic Approaches

Basic approaches:

  • Value investing — buying cheap (undervalued) companies in expectation of growth
  • Growth investing — buying growing companies with high prospects (more expensive, but grow faster)
  • Income investing — focus on high dividends and coupons (passive income)
  • Dividend investing — specifically searching for stocks with high and stable dividends
  • Momentum investing — buying what is rising (the upward trend will continue)
  • Contrarian investing — buying what is falling when everyone is selling (opposite opinion)
  • Index investing / Passive investing — copying the index (for example, S&P 500) instead of picking stocks
  • Active investing — active stock selection aiming to outperform the market
  • Buy and hold — buy and hold for many years (do not trade)
  • Dollar-cost averaging (DCA) — invest the same amount every month/quarter (reduces risk)
  • Lump sum investing — invest everything at once instead of gradually

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