Module I·Article IV·~3 min read

The Link Between GDP, Corporate Profits, and Markets

Basic Objects of Macroeconomics

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From Macroeconomics to Corporate Profits
Macroeconomic indicators do not exist in isolation from financial markets. Growth in real GDP, the structure of demand, and the output gap directly and indirectly influence corporate revenues, equity valuation multiples, and sector allocation. Understanding these interconnections allows an investor to translate macroeconomic analysis into specific investment decisions.

GDP and Corporate Profits
Aggregated corporate profits are closely linked to nominal GDP. Empirical studies show that over the long term, growth in corporate profits roughly corresponds to growth in nominal GDP. However, in the short term, profits are significantly more volatile than GDP due to companies’ operational and financial leverage. The profit share in GDP fluctuates cyclically. During periods of economic expansion, profits grow faster than GDP thanks to operational leverage: revenues increase while fixed costs remain unchanged, which boosts margins. In recessions, the opposite occurs: profits fall faster than GDP.

Structural changes also affect the profit share. Globalization and technological shifts over recent decades have contributed to an increase in the profit share within developed economies, owing to a decrease in labor’s share. However, this trend may reverse under the influence of political and demographic factors.

Valuation Multiples and Economic Growth
Equity valuation multiples (such as P/E, EV/EBITDA, and others) are sensitive to expectations of economic growth. Higher expectations for GDP growth usually support higher multiples, as investors are willing to pay a premium for anticipated future profit growth. The relationship between growth and multiples is nonlinear. Moderate and stable growth is favorable for multiples. However, excessively rapid growth may signal an overheating economy and raise concerns about future monetary policy tightening, which is negative for multiples.

The output gap affects multiples through the monetary policy channel. A positive output gap creates conditions for interest rate hikes, which increases the discount rate and reduces multiples. A negative output gap favors accommodative monetary policy and higher multiples.

Sector Dynamics and the Structure of GDP
Different components of GDP impact sectors of the economy in varying ways. Growth in consumer spending benefits the consumer discretionary sector, retail, restaurants, and entertainment. Growth in investments supports the industrial sector, equipment manufacturers, and technology companies. Dynamics of government spending are important for defense contractors, construction firms working on infrastructure projects, and healthcare companies dependent on government funding. Net exports affect export-oriented industries and companies with a significant share of foreign revenues. Currency appreciation is negative for exporters but positive for importers and companies with foreign costs.

The Concept of Overweight and Underweight Sectors
Macroeconomic analysis enables the formation of sector preferences—decisions about overweighting or underweighting sectors relative to a benchmark. In the early stages of economic recovery, when the output gap is negative and monetary policy is accommodative, cyclical sectors are usually preferred: industry, materials, finance, consumer discretionary goods. These sectors exhibit leading profit dynamics as GDP growth accelerates.

In the late stages of the cycle, when the output gap becomes positive and the threat of policy tightening arises, defensive sectors become preferable: healthcare, utilities, consumer staples. These sectors are less sensitive to the economic cycle.

In conditions of high inflation and rising interest rates, real assets are relatively attractive: real estate, infrastructure, commodity companies. These provide protection for purchasing power and can translate inflation into revenues.

Practical Aspects of Using Macro Data
When analyzing macro data, it is important to consider several practical aspects. GDP data is published with a lag and is subject to revision. The first estimate of quarterly GDP appears one month after the end of the quarter and may differ significantly from the final estimate.

Consensus forecasts play a key role in market reactions. Markets respond not to the absolute values of indicators, but to deviations from expectations. GDP growth of 2% when 3% was expected may cause a negative market reaction.

Seasonal adjustment influences the interpretation of quarterly data. Quarterly growth rates are usually published as annualized figures, which increases volatility and requires careful interpretation.

Cross-country comparisons call for consideration of methodological differences. Different countries use varying base years, revision frequencies, and seasonal adjustment methods. Purchasing power parity (PPP) allows for more accurate comparisons of GDP levels.

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